Mar 193 minCompete Or DieIt is great to believe that your product or service is so differentiated that you do not need to compete. Competition is some barbaric...
Mar 182 minThe Logical Mistake That Almost Doomed My BusinessThe restaurant was struggling. The bills were barely getting paid and making payroll felt like a high-wire act that could go wrong...
Jan 52 minThe Hidden Message In The Famous New Coke BlunderIf you’re in business or marketing you know all about the Pepsi Challenge which led to New Coke. If you need a quick refresher, here it...